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HOW IT WORKS

THE ColorADD CODE

ColorADD is a universal, transversal and inclusive language developed upon the three primary colors, and black and white, represented through graphic symbols, which combined, in accordance with the basic color addition concept, allows a colorblind person to identify the whole color palette whenever colors are a decisive factor of identification, guidance or choice.

THE ColorADD CODE

PRIMARY COLORS

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This language becomes a simple "mind game", easy to memorize and apply in everyday situations, allowing the correct identification of colors.

THE ColorADD CODE

COLOR ADDITION THEORY

primary_code primary_code

THE ColorADD CODE

COLORS | SYMBOLS

primary_code

THE ColorADD

CODE

IMPLEMENTATION

EXAMPLES

School Material

Several school and educational companies use the ColorADD Code in their products (colored pencils, markers, crayons, etc.) so that everyone can have equal access to color.

Car Parks

The ColorADD Code emerges as an information and guidance tool for colorblind people in car parks.

Health and Hospitals

In hospital environment, the ColorADD Code is used as an augmentative tool, in order to reinforce the information contained in medicines, in packaging which is identified through color, thus helping to avoid a swap of medicines.

Transports

It is present in transportation, both on metro network maps and on buses, enabling a colorblind person to correctly identify the color of the desired line.

School Material

Several school and educational companies use the ColorADD Code in their products (colored pencils, markers, crayons, etc.) so that everyone can have equal access to color.

Health and Hospitals

In hospital environment, the ColorADD Code is used as an augmentative tool, in order to reinforce the information contained in medicines, in packaging which is identified through color, thus helping to avoid a swap of medicines.

ColorADD | Futebol Clube do Porto

Dragon for all. First inclusive stadium for colorblind people worldwide, with the application of the ColorADD code in its infrastructures.

Dragon for all. First inclusive stadium for color

The implementation of the ColorADD Code on clothing labels allows colorblind people to correctly differentiate the colors of clothing without the help of third parties. With the integration of the code, accessibility and social inclusion are reinforced so that everyone can really see colors.

Food

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Beach Flags

Portugal was the first country in the world to have beaches inclusive by color. There are already hundreds of kilometers of beaches using the symbols of green, yellow and red on their flags, thus allowing colorblind people to correctly identify colors. In addition to provide information, it can also help saving lives.

Advertising

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Maps

The ColorADD Code is already used in city maps in order to help people with colorblindness to correctly identify the cultural sites and paths that are marked by color.

Health and Hospitals

In hospital environment, the ColorADD Code is used as an augmentative tool, in order to reinforce the information contained in medicines, in packaging which is identified through color, thus helping to avoid a swap of medicines.

Games

UNO ColorADD is the world's first card game optimized for colorblind people. UNO requires color identification to be able to be played, and the ColorADD color identification system uses symbols to represent different colors, allowing players with any form of colorblindness to easily play. The cards are marked with the ColorADD symbols for the traditional UNO colors: Blue, Red, Green and Yellow.

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Paints

The ColorADD Code is used to reference colors, in order to enable cataloguing all available inks.

Textiles and Clothing

The implementation of the ColorADD Code on clothing labels allows colorblind people to correctly differentiate the colors of clothing without the help of third parties. With the integration of the code, accessibility and social inclusion are reinforced so that everyone can really see colors.

Transports

It is present in transportation, both on metro network maps and on buses, enabling a colorblind person to correctly identify the color of the desired line. It is present in transport, both on metro network maps and on buses, allowing the color blind to correctly identify the color of the desired line.

Signposting

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Textbooks

The ColorADD Code is present in textbooks, not only in Portugal but also in Spain and in Brazil, not only to identify the different sections of the books, but also as an element of color identifier in graphics, maps and other media that use color.

Car Parks

The ColorADD Code emerges as an information and guidance tool for color blind people in car parks.

Advertising

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Selective waste collection

"The use of the ColorADD code will contribute for the habit of separating packaging waste to increasingly become a universal gesture. Because recycling is important whatever color each person sees the world with, Sociedade Ponto Verde will include the ColorADD code in its communication materials, such as brochures and signposting." Luís Veiga Martins, Chief Executive of Sociedade Ponto Verde.