Mission

ColorADD.Social

“Color must be for All!!!”
By the dissemination of the ColorADD code, we intend to reach 7 billion people, ensuring the full integration of 350 million color blind people in a global society, in which 90% of communication is made through color...

INCLUDING WITHOUT DISCRIMINATING!!!

ColorADD.Social is a non-profit association dedicated to promoting social integration of people with difficulty in identifying colors, more precisely colorblind people, through the adoption of the ColorADD code.

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“ColorADD Program in Schools” in Spain

We share some testimonies from the launch of the “ColorADD in Schools Program” in Spain, …

“ColorADD Program in Schools” in Spain

We share some testimonies from the launch of the “ColorADD in Schools Program” in Spain, at Colégio Alba, in Vigo. True inclusion is achieved through education! In a partnership with ACROMÁTES and FEDER, ColorADD.SOCIAL took the concept that “Color is for Everyone!” to the Spanish educational ecosystem. A further 23 actions are already planned in other cities throughout this year.

CIMBB | ColorADD - Results presentation

Last school year we had the opportunity to visit all the 1st CEB schools in …

CIMBB | ColorADD - Results presentation

Last school year we had the opportunity to visit all the 1st CEB schools in the 6 Municipalities of Beira Baixa, where we talked about color blindness with all the 3rd year students. It was a moment of sharing, generosity and learning that we greatly valued and that we kept in a colorful corner of our journey. We want to share with everyone some little pieces of this project, which we believe will soon gain scale and continue to "bring" color to this region, so full of color, of our colorful country. Color is for Everyone!!!

We return to Santo Tirso!

Today we return to Santo Tirso, where the "ColorADD in Schools Program" will take place …

We return to Santo Tirso!

Today we return to Santo Tirso, where the "ColorADD in Schools Program" will take place for 3 days. We are happy in the places where we feel loved and Santo Tirso is also our home - this is the ninth school year in which we are here spreading color through the 1st CEB schools, having already reached more than 4,700 4th grade children, for whom color blindness no longer has any secrets and is just another characteristic of some people. These students are already agents of paradigm change and this is, without a doubt, an inclusive Municipality by color. Proof of this is the involvement of the local community, where 4 different opticians work in collaboration and, year after year, ensure visual screenings, guaranteeing the visual health of their children. Because Color is for Everyone!!!

Program in Schools returns to Campo Maior!

Program in Schools returns to Campo Maior on the 12th and 13th of October.

Program in Schools returns to Campo Maior!

Program in Schools returns to Campo Maior on the 12th and 13th of October.

What is it?

COLORBLINDNESS

Colorblindness is a vision problem characterized by the inability to distinguish all or some colors.
Worldwide it is estimated that there are...

41,5%

Feel constraints of social integration.

73,2%

Have felt embarrassed, when choosing a color.

90,2%

Ask for help when buying clothes.

17,0%

Were diagnosed only after age 20.

HOW DOES IT WORK?

THE CODE

ColorADD is a universal, transversal and inclusive language that represents, through graphic symbols, the three primary colors, plus black and white - which combined, in accordance with the basic color addition concept, allows colorblind people to identify every color whenever they are a decisive factor of identification, guidance or choice.

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EDUCATION

SCHOOL PROGRAM

We developed a program, composed of a series of actions, which are carried out in primary schools, mainly to 3rd graders, as well as to the entire educational community, so that they can understand both this limitation and the inherent day-to day constraints, whilst learning a tool, which allows a colorblind person to overcome such difficulties. Being this a continuity program, annually replicated, it will be possible to embrace all primary school pupils.